Paid Advertising
We manage paid advertising campaigns across Google, Meta, TikTok, Nextdoor, and more — built around your goals, optimized for performance, and focused on generating real business results.
Most businesses waste their ad budget on campaigns that look fine but underperform. Formula Marketing manages paid advertising end-to-end — from strategy and creative to targeting, optimization, and reporting — so every dollar you spend is working toward measurable growth.
1.8x
Average ROAS across managed ad accounts.
1M+
Conversions generated annually across client accounts.
OMNICHANNEL
Google, Meta, TikTok, Nextdoor, and industry-specific channels.
End-to-End
Strategy, creative, management, and reporting — all handled.
Watch how Formula Marketing approaches Google Ads, Meta Ads, and TikTok advertising for businesses across San Diego and beyond.
A complete paid advertising solution. We handle strategy, creative, campaign management, and reporting across every platform your customers are on.
Google Ads
Search, display, and shopping campaigns built to capture high-intent traffic and convert it into customers.
Meta Ads
Facebook and Instagram ad campaigns targeted to the right audience with creative that drives action.
TikTok Ads
Short-form video ad campaigns designed to reach new audiences and generate demand at scale.
Nextdoor & Display
Hyper-local and display advertising that keeps your brand visible to the right people in the right areas.
Retargeting
We re-engage warm audiences across platforms to bring back visitors who didn't convert the first time.
Analytics & Reporting
Clear monthly reporting on spend, conversions, ROAS, and performance trends. No fluff, just results.
A proven process for building paid ad campaigns that generate consistent, scalable returns.
01
Audit & Strategy
We audit your current ad accounts, analyze your market and competitors, and build a platform-specific strategy aligned with your revenue goals.
02
Creative & Setup
We develop ad creative, write copy, build audiences, and configure campaigns across every platform before launch.
03
Campaign Management
We monitor and manage your campaigns daily — adjusting bids, audiences, and creative to keep performance on track.
04
Reporting & Scaling
Monthly performance reviews inform the next move. What works gets scaled. What doesn't gets replaced.